📩 Subject: Let’s create something big together, [First Name]

The Hook – Show You Know Them

“Hey [First Name],

I’ve been following your work on [platform/channel], and I love how you [specific compliment—unique style, engagement, content topic, impact]. Your take on [topic] really resonated, and it’s clear your audience trusts you.”

The Value – Why This is a Good Fit

“I’m building [Startup Name], a [one-liner about your product] that helps [target audience] solve [pain point] in a completely new way.

Given your focus on [content niche], I think this could be a perfect fit for your audience. We’d love to collaborate on [specific type of partnership—sponsored content, product review, giveaway, ambassador role, co-branded campaign].”

The Ask – Clear, Low-Lift, and Beneficial

“I’d love to send you [product/free access to platform/exclusive experience] so you can check it out firsthand. If it resonates, we could explore a way to bring this to your audience in a way that feels natural and high-value.

We’re also open to ideas—if you have a format or approach that works best for your content, we’d love to hear it.”

The Close – Make It Easy to Say Yes

“Let me know if this sounds interesting—I’d love to chat and see if there’s a way we can make this work. If you’re open to it, I can send more details or hop on a quick call.

Looking forward to your thoughts!

Best,

[Your Name]”