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Feedback Request Script

Script

IDEAL FOR

Founders, product teams, and customer success managers who want to gather valuable, actionable feedback from users to improve their product, service, or overall experience.

Early Traction Stage

User Research

Best For
SCRIPT

The Context – Why You’re Reaching Out

"Hey [First Name],

First off, thanks for being part of [Product/Company Name]. We’re always looking to make [Product Name] better, and your feedback is what helps us do that."

The Ask – Direct & Specific Question

"Would you be open to sharing a quick thought on what’s working well for you and what could be improved?

If you had a magic wand, what’s one thing you’d change or add to make [Product Name] even better?"

The Hook – Making It Easy to Respond

"To keep it simple, you can reply with just a few words, or if you’d prefer, we can jump on a quick 5-minute call."

"Here are a couple of prompts to make it even easier:

  • "The best part of [Product Name] is ____."

  • "I wish [Product Name] did ____ better."

  • "One thing that frustrates me is ____.""

The Close – Appreciation & Next Steps

"No pressure at all, but if you do have a second, I’d really appreciate it! Every piece of feedback helps us build something better for you.

Thanks again, and looking forward to your thoughts!"

"Best,

[Your Name]"

BEST USED FOR

Post-onboarding check-ins, NPS surveys, feature beta tests, customer support follow-ups, exit interviews, user research studies.

USE CASE

Most feedback requests fail because they’re too vague, too long, or too impersonal. This script is designed to get honest, high-value insights quickly so you can iterate faster, improve retention, and build what users actually want.

REALITY CHECK

If you ask for “general feedback,” you’ll get crickets. People don’t have time to think for you. Be specific, make it effortless, and give them a reason to care. The right question gets gold—the wrong one gets silence.