Pitch Feedback Template

Fundraising

Pre-Seed

KEY OUTCOMES

A systematic, data-driven approach to pitch refinement, ensuring founders improve their storytelling, clarity, and persuasiveness, leading to stronger investor engagement and funding success.

CREATED BY

Kendra Garagan

Founder

@

Kenergy

1-3 HOURS

TO COMPLETE

THE OVERVIEW

This template helps founders track and analyze pitch feedback from different stakeholders, ensuring they continuously refine their messaging, delivery, and investor positioning. It enables a data-driven approach to improving pitch effectiveness.

WHAT PROBLEM IT SOLVES

Many founders struggle to refine their pitch because they do not systematically collect feedback. Without structured feedback, it is difficult to know what resonates with investors, where storytelling falls flat, and how to improve clarity and persuasion. This template provides a repeatable process for gathering, organizing, and iterating on pitch feedback from investors, mentors, and advisors.

WHAT'S INSIDE

Investor & Mentor Feedback Log: A structured tracker for recording feedback from different sources Common Objections & Weak Spots: A framework to identify and categorize investor concerns Pitch Iteration & Refinement Guide: A process for systematically improving the pitch based on insights Storytelling & Data Strengths Analysis: A method for evaluating what is working well and what needs adjustment Follow-Up & Next Steps Plan: A guide to using feedback to improve and prepare for future pitches

BEFORE YOU BEGIN

Be open to constructive criticism—investor feedback is one of the fastest ways to improve your pitch and increase funding success.

IDEAL FOR

Founders preparing for fundraising rounds and refining their investor pitch Startups who have pitched but received no commitments and need to improve their approach Entrepreneurs who want to track investor objections, questions, and areas for improvement

THE BENEFITS

Provides a structured way to collect and categorize feedback from investors and advisors Helps founders identify recurring objections and weak points in their pitch Ensures continuous iteration and improvement of storytelling, data, and delivery Increases the chances of investor interest, follow-up meetings, and funding success

CREATOR TIP

Track patterns in feedback—if multiple investors highlight the same concern, it is a sign to refine that section.

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