The 1-Question Customer Feedback Challenge

Blueprint
Blueprint

Ask a stranger, “If you could improve one thing about X industry/product, what would it be?”

AI & Automation
CREATED BY

Founder

@

Kenergy

Flexible
Time to Complete
THE OVERVIEW

This challenge hones your ability to collect actionable feedback with a single, powerful question. Choose a specific industry or product type relevant to your business (e.g., coffee shops, fitness apps). Approach a stranger and ask them what they would improve about it. Listen closely, and write down their response. This question often reveals frustrations or desires that can guide your innovation efforts.

KEY OUTCOMES
IDEAL FOR
  • Founders in customer discovery mode.

  • Marketers seeking audience insights.

  • Product teams identifying areas for improvement.

WHAT YOU'LL ACCOMPLISH

Collect valuable insights into consumer frustrations or desires.

PREREQUISITES
CREATOR TIP

Keep the question simple and open-ended to encourage honest responses.

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